How do I use Spotify’s “Artist Pick” feature strategically?

Spotify : https://open.spotify.com/artist/2dLKkyJWRjsNafzYEj6l9E

 What Is Artist Pick?

Feature	Description
Location	Appears at the top of your Spotify profile
Content Options	Track, album, playlist, podcast, or concert
Message	You can add a 50-character note
Duration	Auto-expires after 14 days (but you can renew or change it anytime)

 How to Set Your Artist Pick

1. Log into Spotify for Artists
2. Go to your Profile tab
3. Click “+ Artist Pick” at the top of your page
4. Choose what to highlight (track, album, playlist, or concert)
5. Add a short custom message (emojis work too!)
6. Hit Save—it updates immediately on your profile

 Best Ways to Use Artist Pick

Strategy
New release
Pre-save or pre-add campaign
Tour promotion
Show your influences
Drive streams to a playlist

 Pro Tips

• Update it regularly—don’t leave it stale
• Pair with your social media rollout: “Check out my Artist Pick on Spotify!”
• Use emojis to draw the eye
• Keep the message short, specific, and action-driven

 Common Mistakes

• Ignoring it—it’s valuable space you control
• Leaving an old release up for months
• Using vague messages like “Check this out” (be intentional!)

The Artist Pick is your Spotify billboard.
Use it to shine a spotlight where you want fans to look next.