What is Spotify Canvas and how do I use it to boost streams?

Spotify : https://open.spotify.com/artist/2dLKkyJWRjsNafzYEj6l9E

 Why Canvas Matters for Growth

• Creates a visual identity for your track or artist brand
• Keeps listeners on your song longer (reduces skip rate)
• Increases the chance fans share your song to Instagram Stories
• Adds a level of professionalism and polish that listeners notice

 How to Add a Canvas to Your Song

1. Use Spotify for Artists App (Mobile Only)

• Go to the Music tab
• Select a released track
• Click “+ Add Canvas”
• Upload your 9:16 video loop (720px tall minimum, .mp4 or .jpg)

2. Follow the Specs

• Vertical format (9:16 aspect ratio)
• 3–8 seconds max (will loop automatically)
• No logos, text-heavy clips, or sudden flashes
• Keep visuals loop-friendly and eye-catching

3. Use Canva, CapCut, or Adobe Premiere to Create Canvas Loops

• Show a subtle animation of your cover art
• Record a short performance loop or moody clip
• Use abstract visuals or lyrics in motion

 Best Types of Canvas Loops

• Slow-motion footage of you performing or in nature
• Animated cover art (with subtle movement)
• Cinematic loop (walking, driving, staring out a window)
• Emotive lyrics on screen (if you want text)

 Avoid These Mistakes

• Uploading a blank or irrelevant visual
• Adding text that’s too fast to read or hard to see
• Not updating Canvas after the release (you can change it anytime)

 Pro Tip

When fans share your song to Instagram Stories, the Canvas appears as a live motion background — making it more likely people click through to Spotify. Always include one!