What is Spotify for Artists and how do I use it to grow?

Spotify : https://open.spotify.com/artist/2dLKkyJWRjsNafzYEj6l9E

 Core Features of Spotify for Artists

Feature

What It Does

Profile Management

Edit your bio, images, social links, and Artist Pick.

Playlist Pitching

Submit upcoming songs to Spotify editors for playlist consideration.

Real-Time Stats

See streams, listeners, and follower growth in real time.

Audience Insights

Break down your fans by country, age, gender, platform, and more.

Team Access

Invite managers, bandmates, or publicists to help manage your account.



 How to Claim and Set Up Your Spotify for Artists Profile

Step 1: Go to artists.spotify.com
Step 2: Click “Claim Your Profile” and log in with your Spotify account
Step 3: Verify you own the artist profile (you’ll need a distributor release or artist URL)
Step 4: Once approved, fill out your profile:

  • Upload a high-res photo
  • Add an engaging bio (mention new music, origins, or cool facts)
  • Add social media links
  • Set an Artist Pick (a track or playlist you want fans to hear first)


 How to Use Spotify for Artists to Grow

1. Submit Every Upcoming Song for Playlist Consideration

  • Do this 7+ days before release for a shot at Release Radar and editorial playlists.

2. Watch Your Metrics Closely

  • Look at which playlists drive the most traffic
  • Find out where your fans live and focus promo there
  • Study repeat listeners — those are your future superfans

3. Refresh Your Profile Often

  • New photos, fresh bios, current Artist Picks = active artist signal
  • Update your Canvas videos for a more immersive listener experience

4. Use Audience Data to Inform Your Strategy

  • Are most fans on iOS or Android? Use that for ad targeting
  • Where are your top cities? Tour or run ads there
  • Who’s listening most — teens? adults? — and tailor content accordingly


 Pro Tip

Make Spotify for Artists a weekly habit — even if you haven’t released music that week. Learning the data patterns will sharpen your instincts and reveal what’s working.

Back to blog