How do I create an effective link-in-bio?
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What Is a Link-in-Bio?
It’s a single link (usually in your Instagram, TikTok, or Twitter bio) that leads to a mini landing page with multiple clickable links. It replaces the need to constantly update your bio link.
Why It Matters for Songwriters
- It’s often the first place people go after seeing your content.
- It directs traffic to your most valuable assets (demos, contact, playlists).
- It makes you look organized and professional.
Best Platforms for Link-in-Bio Pages
|
Platform |
Features |
Cost |
|
Linktree |
Simple, free or Pro options |
Free–$9/mo |
|
Koji |
Highly customizable with music tools |
Free |
|
Carrd |
Fully customizable microsite |
$19/year |
|
Beacons |
Great for creators and music bios |
Free–$10/mo |
|
Bandzoogle |
Music-focused website builder |
$8–$16/mo |
What to Include in Your Link-in-Bio Page
-
Intro or Tagline
A short phrase like:
“I write cinematic R&B ballads for artists & sync.” -
Top Song or Demo
Link to your best work, ideally with a short description. -
Playlist or Catalog Link
If you pitch songs, include a curated playlist or folder (e.g., SoundCloud, Disco, Songtradr). -
Email Signup
Invite people to join your list for new demos or tips. -
Contact/Work With Me Button
Include a link to your email or booking form. -
Social Links
Add your Instagram, TikTok, YouTube, or LinkedIn.
Pro Tips
- Keep it clean and easy to scan (3–6 links max).
- Use emojis or short headlines to guide attention.
- Make sure all links are live and regularly updated.
- Prioritize what you want people to do first (e.g., hear a song, contact you, follow).
Takeaway:
Your link-in-bio is your digital elevator pitch. Make sure it tells people what kind of songwriter you are, what you offer, and how they can hear your best work—within 10 seconds of clicking.